Newsroom

Across Italy, Italiaonline becomes the exclusive provider of Fanplayr’s patented optimization and personalization products and services.

One of the many reasons Fanplayr excels is its proprietary technology, patented in the US and Europe, where we just granted our last brevet.

Opened in partnership with Barilla and Lavazza, the third edition of the FoodTech Innovation Award gathered high interest among international start-ups and scale-ups

Groundbreaking event in Madrid organized by Fanplayr to launch in Spain Fanplayr's highly anticipated customer data platform, Fanplayr 360.

Why to use behavioral data can be your best ally in dealing with decision making and personalization challenges.

Fanplayr has recently launched Fanplayr 360 - an enterprise-level Customer Data Platform that caters to medium to large-sized businesses.

Fanplayr opens its 2023 with important news and with many new customers. The Country Manager Italy Walter Rapino: «We register encouraging signs and interest in our offer». New team members expected soon

Fanplayr has launched a new customer data platform (CDP), Fanplayr 360, to improve customer experience, increase new customer acquisitions and improve customer lifetime value and retention.

With a wealth of experience extending over many years in the Telcos sector in the EU, Fanplayr has been successfully working with brands to personalize and optimize the onsite experience and drive performance. Let's see the strategies that Fanplayr curated for an Italian emerging mobile service.

In this interview for Engage, our VP Global Sales Enrico Quaroni talks about Fanplayr's next development steps, taking into account the new challenges and opportunities for the company in a market that is confronted with cookieless and new privacy regulations.

In this Interview for Marketing Directo, Juan Sevillano, VP Portugal + Spain Fanplayr, and Lidia Sanz Montes, general director of the AEA, discuss possible solutions to face the increase in advertising costs on the different platforms.

Thanks to Product Recommendations and Artificial Intelligence, Fanplayr becomes an ally of e-commerce businesses to face the lack of raw materials and products in stock worldwide.