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Barilla and Lavazza announce Fanplayr as a finalist of FoodTech 2023

The finalists of FoodTech Innovation Award 2023: a strong line-up of solutions in the Shoppable Marketing area will present to Barilla and Lavazza in Lugano

Opened in partnership with Barilla and Lavazza, the third edition of the FoodTech Innovation Award gathered high interest among international start-ups and scale-ups

Lugano, September 28, 2023 – Loomish, the Swiss-based investment management firm, announced the finalists of the open innovation initiative, the FoodTech Innovation Award 2023, promoting innovative solutions that can support Barilla and Lavazza in intercepting customer behavior and driving successful conversions across multiple channels and generation of shoppers.

All applications were analyzed by a prestigious jury represented by the top management of Barilla and Lavazza, executives from major Swiss and Italian retailers, as well as senior leaders from the Lifestyle Tech Competence Center member companies, including Accenture, UBS and Swiss Universities.

About 70 applications were submitted, and the selection was very tough. Twelve cutting-edge solutions were selected to pitch for the FoodTech Innovation Award 2023 at UBS in Lugano on September 28, 2023.

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