Enrico Quaroni, Fanplayr's VP Global Sales , presents the new podcast series created for Forbes and entitled “Enrico Quaroni talks about Fanplayr, the analysis of behavioral data in the online world” . Six episodes that will lead listeners to discover the history of Fanplayr.
26 March 2021
How does personalization work for web sites and electronic commerce?
Ideas de Negocios podcast interview with Mariano Tripiciano: MD LATAM
24 March 2021
"Enrico Quaroni on Fanplayr" is a podcast series in partnership with Forbes Italia. Enrico Quaroni, Fanplayr’s VP Global Sales, will tell the history and future plans of the Company, explore the trends in the martech industry and share customers' success stories in six episodes.
10 March 2021
This company specialized in behavioral data, big data, which offers its services for real-time segmentation and information for the best sales performance of websites and e-commerce, Fanplayr, announces a growth of 190% in 2020, compared to the previous year in Latin America.
5 March 2021
Fanplayr has opened new offices in London and Manchester, ahead of what it anticipates will be ‘significant’ eCommerce revenue growth in the UK this year.
The company has announced that it’s already acquired four ‘major’ UK clients, and has confirmed three senior appointments to its growing UK team.
3 March 2021
New clients and market strategies related to the pandemic were responsible for the result in the region that includes Brazil, Argentina and Mexico
10 February 2021
Kilian de Menibus presents Fanplayr's value proposition during Ratecard Days, an online event with major Adtech and Martech solutions in the French market.
We are convinced that we will see a rebalancing between the budget allocated to acquisition and that allocated to conversion.
By using onsite behavioral data, websites can generate significant uplifts and reduce their over-reliance on walled gardens and 3rd party data.
4 February 2021
In June 2019, the Bank of England released a 147-page report, The Future of Finance, which noted that "Technology is changing how we work, spend and live, and went on note the importance of finance in helping "households and businesses adjust to and take advantage of the new economy, if firms and policymakers rise to the challenge. This virtuous circle is potentially closed by technology: "Advanced analytics and the emergence of artificial intelligence could transform how customers experience finance and the agility, efficiency and resilience of financial firms.
3 February 2021
E-Commerce has brought selling advantages too numerous to mention. But one thing it lacks is the experience of looking a customer in the eye, interpreting their body language, and tailoring a pitch on the fly to accommodate their character.
Instead, sellers are often forced to utilize a more blanketed sales approach, which can result in fewer conversions. But Simon Yencken, the co-founder and CEO of Fanplayr, doesn’t believe it has to be this way.
2 February 2021
The addition of SMS marketing products positions Fanplayr as one of the only providers offering fully integrated Artificial Intelligence for e-commerce.
28 January 2021