As covered by The New Indian Express and other India-based press outlets, including: Business Today India, India Today, TechCircle.in, VC Circle, India Infoline, Telegraph India, and over 70 more.
With a tidal wave of store closures planned for 2014, brick-and-mortar retailers are staring at the harsh reality that they must finally scrap decades-old strategies and place often-risky digital technologies at the core of their business.
As written by Inc’s John Boitnott, to make your business thrive in 2016, you need to make your customers feel truly known: Today’s customers have an overabundance of choices and will happily dump an impersonal brand for one that pleases them with personalized offerings.
At least 74% of marketers say targeted personalization increases customer engagement. See how Fanplayr adds intelligence to your marketing campaigns by analyzing and segmenting visitor traffic.